Travis Kelce loves to make a statement when it comes to his pregame ‘fits. This week, however, apparently that statement was…inspired by his favorite chain restaurant?

The Kansas City Chiefs tight end rolled up to Sunday’s game dressed startlingly similar to a Cheesecake Factory bag—and it didn’t go unnoticed.

“😎 Fashion Icons,” The Cheesecake Factory wrote on

X (formerly known as Twitter) alongside photos of Taylor Swift’s BF.

View full post on Instagram

The purveyors of that beloved brown bread weren’t the only one with jokes, either. Fans has *thoughts* too. “This is the best comparison I’ve seen in dying,” one user wrote on the social media platform. “this is incredible!! 10 out of 10!!! no notes,” another chimed in.

“I knew there was something about his outfit that made it supremely appealing. It’s cheesecake,” a third person wrote. Naturally, big bro Jason Kelce jumped in on the fun too, writing, “looks like he’s auditioning for a new Wes Anderson film.”

Jason’s Bills vs. Chiefs game outfit—or lack of an outfit, we should say—was also the talk of the town. The 36-year-old Philadelphia Eagles star (who is rumored to be retiring) was spotted at Buffalo’s Highmark Stadium in grey sweats, a winter hat, and no shirt.

Kelce was photographed in the box alongside his mom, Donna Kelce, wife Kylie Kelce, and Travis’ girlfriend Taylor Swift while sporting the seasonally inappropriate ‘fit. Jason even hopped into the crowd (yep, still sans shirt) to make a young Swiftie’s dream come true.

“Jason went out of the suite … and then (he) came over here and then he picked me up and then I saw Taylor,” 8-year-old Ella told NBC’s TODAY. “It was, like, amazing.”

Kelce boosted Ella to show Taylor her sign, which reportedly read “Buffalo Bills + Taylor Swift Best First Game Ever!!”

“It was amazing,” the girl’s mother Jessica Piazza said. “She came down, and it was like the happiest I’ve ever seen her. She was like crying, just of happiness. It was so cool.”